Build a lifestyle business based on who you are

Ever tried copying what someone else was doing only to see extremely poor results?

They say you should just learn and copy those who have come before you & it’s true, why reinvent the wheel?

As with anything in life however theres more nuance than that What we typically see on social media is whats working for THEM.. right NOW. Not what they did prior that got them there, not what their skills & individual genius is.

I was guilty of this back when I was in the business coaching industry full time. I was heavily inspired by the one & only Tony Robbins as well as the legendary Taki Moore. That said - the absolute core of my skillset & also the stage of my career was very different to theirs.

I tried posting CTA’s that were exactly the same as theirs - ticketed online events. However what I failed to recognise was the reason it worked for them was their decades of reputation and experience as well as their willingness to play the long game.

Typically before posting a CTA they had front-loaded a ton of posts without a specific sales offer : whereas I was struggling to properly monetise my offer at the time & I was using examples THEY had thought of first as opposed to things happening in my version of reality that people would resonate with more clearly.

Simply by rushing & trying to copy the surface level tactics got me nowhere & is likely to get you there too.

So what should we do differently?

It all begins with self-awareness, what are your true strengths? Should your core activity be creating? Executing? Networking? Organising? That depends on your strengths

perhaps you’ve heard of the 4 different work styles.
- Bear : The one who builds lots of relationships & brings them together
- Cheetah : The one who loves to execute & take action
- Lion : The one who likes to organise & delegate
- Fox : Creative types who love to make things

Once you know your working style its far easier to find people to cooperate with to leverage each others strengths & cover for each others weaknesses.

So how does one even begin to recognise what their strengths are?
Ask yourself the following questions right now & for even more impact - write your answers down as you go (perhaps you even want to reply to this email with your responses)

Q1 : What seems easy for me that other people typically struggle with?
Q2 : Who are the people that most inspire me?
Q3 : When do I typically find myself in a flow state?
Q4 : Why do I do what I do?
Q5 : Where in my life do I feel the most resistance to “getting shit done”

Once you have some clarity around these answers - there are follow up exercises you can do to begin designing a business around your skills & your desired lifestyle - once thats in progress? Boom. You now have a lifestyle business - a business that supports the life you wish to live. Thats why we start businesses isn’t it? To experience the 5 freedoms, autonomy, to provide for our friends & family, to have cool experiences, to learn, to challenge ourselves & much much more. Perhaps “legacy” is as important to you as it is to me.

The sad reality however is that most who start businesses end up failing due to walking a misguided path all on their own with nobody to tell them there is a better way. They are completely unclear on why they are in business, what their strengths are & who they serve. They simply don’t want to have a boss - or worse, are incapable of having a boss.

Personally? I LOVE travel & the ability to work from anywhere while being focused on a life of service. I’m a firm believer that the secret to living is giving. My skills are sales, writing, presenting, asking powerful questions & teaching complex processes in simple to understand & condensed formats. I’m a powerful results coach that is well known for helping business owners get “unstuck” so building a business around these strengths looks like…

- Writing articles
- Sales
- Creating on socials
- Getting into conversations
- Understanding their pain points more than they do
- Provide free results & growth to new people
- Speak on stages
- Speak on podcasts
- Brokering deals
- Bringing together all the high level people I know

This turns into a powerful ecosystem / community of change-makers who are passionate about self & business development.

The value here is clear…
- We solve problems they are unclear on solving
- We introduce them to exactly who they need to meet
- We surround them with peers who have been through what they are going through
- We put them in environments to supercharge their progress.

The ultimate outcome is when our friends, family & clients turn their lifestyles into businesses that support their ongoing adventures. When they no longer need our support & 80-90% of their business is automated : They just have to show up & do the thing they are best at & enjoy the most! Do you want that too?

If you need more clarity on your strengths & want to figure out how to stop wasting time hitting your head against the wall copying what everyone else does? We can help :)

While our subscriber base is still small I’m able to offer a one-time free coaching session to figure out whats holding you back & what the fastest path to results looks like for you.

Want in? Book a call here :https://calendly.com/tycollects/results 

Yours,
Tyrone